ECF

Register your place at Healthy Stadia's upcoming webinar to learn how promoting walking and cycling to sports stadia can positively impact fan health, reduce congestion and cut emissions on matchdays and support club and stadia CSR programmes.

The webinar will also launch Healthy Stadia's new guidance document on facilitating walking and cycling to sports stadia and feature presentations from KAA Gent Foundation in Belgium on their pioneering Cycling Buffalos project and the Union Cycliste Internationale (UCI) on cycling for all.

Why promote walking and cycling to sports stadia?

Given that transport plays such an essential role in the matchday experience of fans, staff, and volunteers, it is important to ensure that everyone has efficient and cost-effective means to access sports stadia.

Encouraging fans to walk and cycle to matches should be on the agenda for all sports stadia, as it helps to increase physical activity levels, whilst reducing congestion and lowering emissions from private vehicles

Active travel to sports stadia therefore provides a combination of health, environmental and logistical benefits to sports stadia and stadium users whilst also helping to support the UN Sustainable Development Goals.

Partnership working

Sports stadia should seek to work collaboratively to promote active travel both on a matchday and on non-matchdays. This includes working together with local government and municipalities, town planning departments, local and regional health agencies, as well as charities, NGOs, and other organisations in the voluntary sector. Commercial ventures that operate city-bike and cycle-hire schemes can also be useful partners to promote cycling in and around your stadia.

Speakers will include:

• WHO (TBC)
• Isabella Burczak, Advocacy and Development Manager, Union Cycliste Internationale
• Wim Beelaert, Community Coordinator, KAA Gent Foundation
• Matthew Philpott, Executive Director, Healthy Stadia
• Michael Viggars, Project Manager, Healthy Stadia